International Business

Diposkan oleh Zainal Arifain

International Business

The Right Way to Admit You Made a Mistake in Business

Posted: 08 Aug 2011 02:25 PM PDT

This isn't my typical "how to" marketing communications article; but it does have to do with business communication and it happens to be especially relevant to me at the moment. Mistakes: we all make them - right? Yet who hasn't run across people in business who find it impossible to admit when they DO make a mistake by deflecting blame elsewhere; don't know how to properly apologize and offer assurances that they will work on the issue that caused the mistake; or simply out and out lie in order to avoid taking responsibility?

Tips For Designing a Cosmetics Business Sign

Posted: 08 Aug 2011 01:59 PM PDT

For a direct sales business like cosmetics, it's important that your signs "sell" the benefits of your business. This article identifies how to design signs to which customers will respond.

Promotional Gift Ideas for Gaining Brand Popularity

Posted: 08 Aug 2011 01:47 PM PDT

Promotional gift ideas are the best way to boost the popularity of businesses within national as well as international boundaries. It is a cheaper source of promoting a business or a product than the usual marketing campaigns.

5 Business Reasons to Be on Google+

Posted: 08 Aug 2011 01:40 PM PDT

Early adaptors are showing enough cautious optimism that it's time you become aware of what all the hype is about with Google+, that's if you aren't already "building circles" and "hanging out." If you think "Why? It's less than a month old. How big can it be?" You need to know that in its tiny life span it has already exceeded 20 million users (something that took both Facebook & Twitter 3 years to do). That means Google+ might be the newest entry in the social media ring, but it's definitely in the "heavyweight" division. It has created a platform that quite frankly melds the worlds of Facebook, Twitter, and Skype.

Four Positive Business Possibilities Utilizing Corporate Gifts

Posted: 08 Aug 2011 01:37 PM PDT

There are many different marketing resources companies can take advantage of, when trying to discover new solutions to reach consumers and expand business potential. When looking into the options that exist for capturing consumer attention, one of the greatest marketing resources you can invest in, is found with the use of corporate gifts.

Four Possibilities From Stubbie Holders Investment

Posted: 08 Aug 2011 01:34 PM PDT

The utilisation of promotional items has been effectively used by many different companies trying to accomplish different strategies, when it comes to marketing resources. Whatever your opportunities or goals may be, in relation to the utilisation of promotional items, a high quality resource that offers many unique possibilities is found with the investment into stubbie holders.

Digital Marketing Agency - How Digital Marketing Helps You To Grow Your Business Effectively?

Posted: 08 Aug 2011 01:32 PM PDT

Internet marketing agencies adopt various forms of digital advertising mediums such as radio, television, internet, social media network, mobile, etc, to promote brands and reach out to consumers. It is seen as one of the best methods of communicating to prospective clients and get new contacts. it employs many practices and techniques within the internet marketing category to reach out to internet users.

Benefits of Low Cost Business Catalog Apps

Posted: 08 Aug 2011 01:25 PM PDT

The implication of growing use of iPads and iPhones for businesses is that they must reach these platforms too with their marketing efforts. Low cost catalog apps can be great to make products visible and accessible to potential clients. They are easy to make and edit and can reach millions of people at no investment at all.

Marketing to Women - BIG Buyers You May Be Ignoring

Posted: 08 Aug 2011 01:22 PM PDT

Ok - I am the first to admit - I can get very confused on how women think, make decisions and end up purchasing one offer over another. But, I realize how important it is that I learn (especially considering I live with 3 of them!

The Split Test Sales Process for More Money

Posted: 08 Aug 2011 01:03 PM PDT

Do you understand the split test sales process? You should if you want your business to be profitable. Take the split test sales process to the next level with...

How Aaron Ward Changed the Face of Direct Marketing Copywriting

Posted: 08 Aug 2011 01:03 PM PDT

Who invented direct marketing copywriting? Direct marketing copywriting generates billions of dollars and is the brain child of...

5 Great Sign Products For Cosmetics Businesses

Posted: 08 Aug 2011 12:59 PM PDT

Signs are a great tool to advertise your at-home cosmetics business as they are affordable and get lots of exposure. Learn the best sign products to use to bring in new clients.

5 Mobile Marketing Fouls and How to Avoid Them

Posted: 08 Aug 2011 12:51 PM PDT

You're excited and you cannot wait to reach out to your growing subscriber list via your new rockin' Mobile Marketing Platform. You've officially converted from the waste of time known as the 'Mailing List' and you've received your weekly Subscriber Health Report and you see that you're now up to 255 subscribers and growing. You want to blast a text about a new after lunch special you're running from 2-4:30 pm.

4 Ways To Lock-Down Your Product's Pricing

Posted: 08 Aug 2011 12:15 PM PDT

You would think that simply by setting the price of your product and then telling the world about it would wrap up that part of being a Product Manager, right? Well guess what, in this era of the Internet everything having to do with product pricing has become more complicated. What you need is a new set of tools that will help you to lock-down your product's pricing...

What Is An Online Marketing Strategist?

Posted: 08 Aug 2011 12:04 PM PDT

Businesses, big or small, require excellent marketing strategies to enable them to reach out to the maximum number of patrons. Owning a website is perhaps the simplest way of ensuring that you reach out to maximum number of people across the globe. Moreover, it is important to understand that for any business to be successful, you should have a business plan and a strategy regarding how you are going to achieve your plan. An online marketing strategist is someone who can help you achieve your business plan with minimum effort. This is why such professionals are extremely important for the success of your website or business.

Ways to Innovate in the Product Lifecycle

Posted: 08 Aug 2011 12:00 PM PDT

The processes of innovation in the product lifecycle. Simplification of the book Dealing With Darwin. Structure in Marketing.

Why Local Search Marketing Is Important for Merchants and Small Business Owners

Posted: 08 Aug 2011 11:59 AM PDT

Merchants and small business owners need to learn how to get noticed in local search. Consumers are searching online for local businesses, and business owners who are not doing the needful things to get ranked in local search are losing business as a result.

Get A Terrific Brochure Design

Posted: 08 Aug 2011 11:46 AM PDT

So you are searching for a style organization. Precisely what, exclusively could it be you're looking for? If it's brochure design, there are plenty of locations to find that.

Running A Web Marketing Agency To Get Great Results

Posted: 08 Aug 2011 11:38 AM PDT

Website design could be tough and usually it really is safer to opt for some sort of web marketing agency if you don't determine what you're carrying out. The particular design agencies that are in existence these days can sort out anything from creating a blog to brochure design.

Understanding The Practicalities Of Online Marketing - Is It For You?

Posted: 08 Aug 2011 11:32 AM PDT

The internet penetration is very high and people have started taking assistance from the online medium as and when required. The internet and the websites can be used for all sorts of purposes right from browsing to reading news articles, searching for educational articles, online shopping and lots more. Smart business owners have decided to use the internet medium in order to market their services to have a better reach.

How-To Design Window Signs For Your Dental Office

Posted: 08 Aug 2011 10:59 AM PDT

This article examines how to use window signs to effectively market a dental office and dramatically increase revenue and patient impact. It covers what material and size to order, what the message should say, and how the signage should look.

The Best Ways To Promote Your Business

Posted: 08 Aug 2011 10:56 AM PDT

Most of the business vendors spend a huge amount of money in traditional advertising and marketing. There are several cheaper alternatives available with which potential prospects can easily be reached. Branding and promoting the business services will be a continuing challenge for any enterprise owner. It does not matter if you are a newbie or have been in the business for several years and you still have to continue with the same vigor when it comes to marketing and advertising.

The Challenge Of Ensuring Your Visual Identity Is Consistent

Posted: 08 Aug 2011 10:56 AM PDT

While people on your team may mean well when working on ideas for promotional literature, they can easily destroy the integrity of your brand. One solution is to have a 'central reference point' where all marketing collateral is approved prior to publication.

3 Important Questions Before You Spend Money On A Brochure

Posted: 08 Aug 2011 10:45 AM PDT

In the old days of marketing every business would have had a range of marketing brochures ready to be mailed out or handed over as part of the sales process. Here are 3 important questions that will help you decide it a marketing brochure will get you the action you need.

5 Great Ways To Use Vinyl Banners For Your Karate Studio

Posted: 08 Aug 2011 09:59 AM PDT

Karate studio advertising is crucial for growing a business, and advertising banners can provide the reach you need. Find out the top 5 uses for vinyl banners at your karate studio and see new opportunities for effective advertising.

Top 7 Sign Products For Your Restaurant

Posted: 08 Aug 2011 08:59 AM PDT

This article examines the top 7 best sign products for restaurant advertising. It covers the best materials for boldly marketing your restaurant and ideas for effectively advertising with each material.

Get Ahead Of Your Competitors In Label Printing And Marketing

Posted: 08 Aug 2011 08:46 AM PDT

Now, it is not uncommon for you to actually compete when it comes to labels. In truth, before you actually send your designs to the label printer, you should be acutely aware that your labels should have the right stuff to outperform the competition in the market. If you did not actually think about this though, then let me help you out.

How-To Design Car Signs for Your Karate Studio

Posted: 08 Aug 2011 07:59 AM PDT

This article examines how to design car signs that will be effective at growing the business of a karate studio. It covers what material and size to order, what the message should say, and how the signage should look.

3 New Ways to Make Your Marketing and Advertising Believable

Posted: 08 Aug 2011 07:30 AM PDT

If they don't believe you - they won't buy from you. This is a simple outline of 3 steps any business owner can use to boost their credibility and believability.

Press Releases - How To Write A Press Release and Why

Posted: 08 Aug 2011 07:25 AM PDT

Press Releases are a great marketing tool. Before the internet became what it is today, we out-shined our competition and became a familiar face in our community through the use of the FREE press release. While many agents paid for ads in home magazines and the local papers, we spent our time building our name by getting Free press coverage in the local papers and radio stations.

Viral Marketing: Good or Bad?

Posted: 08 Aug 2011 07:23 AM PDT

Viral marketing today is creating a huge buzz in the marketing industry. This is not a new marketing technique; in fact it has been used for many years to promote products and services. But because of the advancement of technology and the popularity of social networking today, viral marketing has become a world-wide phenomenon.

3 Keys to Getting Your Prospects to Hire You

Posted: 08 Aug 2011 07:00 AM PDT

You've heard me say it before. Marketing is simply a matter of sharing solutions with people who are already looking for them. So, the point of your marketing messages is to encourage your prospective clients to take the next step with you: hire you to help them solve their problems.

Window Signs Case Study: Thompson's Furniture Store

Posted: 08 Aug 2011 06:59 AM PDT

This article identifies how Thompson's Furniture Store completed a rebranding process to remain competitive in a crowded market. The Belleville, MO-based business achieved this using window signs and just a $1,000 budget.

10 Tips for Writing Newsletters That Will Get You Customers

Posted: 08 Aug 2011 06:57 AM PDT

A newsletter can be a powerful tool for your business. It's a very effective way to disseminate helpful information. It is also an effective way to demonstrate your expertise and to promote your company. Newsletter marketing is popular because of the benefits it can bestow. Here are 10 ways to make it work for you.

Mail to Every Door Now Just 14.2 Cents

Posted: 08 Aug 2011 06:39 AM PDT

Every Door Direct Mail is a new low-cost saturation mailing option from the US Postal Service. The USPS offers a very low per-piece rate but requires you to do a fair amount of prep work, which may seem a bit complicated. But, as always, we are here to make it easy so you can save more on your direct mail. Read more to learn about two Every Door Direct Mail Retail options.

How to Market Your Business on Facebook

Posted: 08 Aug 2011 06:37 AM PDT

Facebook is the leading social community online. With currently over 500 million registered users, Facebook is a social networking website which allows members to make a profile, submit pictures, post information and keep in touch with family and friends.

Effects of Promotional Tools

Posted: 08 Aug 2011 06:23 AM PDT

Marketing and advertising can take on many forms, as businesses try to constantly come up with ingenious ways to attract the typical consumer. Particularly with companies selling products of high demand, there is usually an abundance of other businesses in existence, therefore making for a very competitive market.

The Intricate Use of Free Promotional Items

Posted: 08 Aug 2011 06:17 AM PDT

In the world of advertising and marketing, there are many avenues one can take to get their name out there in the industry. There is also an abundance of competition amongst the many merchants fighting for the business of the consumer.

Benefits Are Large With Promotional Items

Posted: 08 Aug 2011 06:15 AM PDT

A business can only be successful if it is getting noticed by prospective customers. A business wants people to recognize their name and think of them when they need the type of product that is offered by the company. This is the part where a creative marketing strategy comes into play.

Marketing Delusion No 10 - Prospects Will Throw Money At Me and Demand to Buy My Services

Posted: 07 Aug 2011 11:59 PM PDT

How easy it is to suffer with this marketing delusion. I certainly have. Doesn't it seem that our prospects should become so excited about our services that they throw money at us and demand to become clients? It's probably not stretching the truth to say that anyone who has ever sold their services has suffered from this delusion at one time or another. We're thinking, "Isn't it enough to get trained and become proficient at delivering our services? We have to market our business as well?" Yes, to get a thriving practice, you must market.

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