International Business

Diposkan oleh Zainal Arifain

International Business


Marketing Case Study For Customer Retention Campaigns: Dye-Licious Hair Salon

Posted: 05 Aug 2011 01:59 PM PDT

This is a marketing case study on the effective use of a customer retention campaign. It outlines the case of Dye-licious Hair Salon, a new business in Tempe, AZ, and covers the results of implementing strategies to retain current clients.

Marketing 101: How To Be E-FFECTIVE at E-MARKETING?

Posted: 05 Aug 2011 01:54 PM PDT

E Marketing or "email marketing," is the same as direct mail marketing except that instead of sending mail through the postal service, messages are sent electronically via email. But with all the spam polluting the World Wide Web, how can your E-Marketing campaign filter through, towards success?

The Many Benefits of Promotional Items

Posted: 05 Aug 2011 01:53 PM PDT

Businesses need to get attention in order to be successful. More attention brings with it new customers and higher profits. It is not hard to figure out how to get the name and logo of a new company out into the public consciousness. People want something that will meet their needs.

Steps for Successful Small Business Marketing

Posted: 05 Aug 2011 01:52 PM PDT

Small business marketing can be tricky, and you can spend so much to only be disappointed. It shouldn't be that way. For a marketing campaign to be effective, it must be able to attract consumers.

5 Ways to Design Great Looking Paper Over Board Ring Binders

Posted: 05 Aug 2011 01:51 PM PDT

Paper over board ring binders are a popular choice for binders as they are strong, can be personalised and are also environmentally friendly as both the cardboard and the d-ring mechanism can be made from recycled materials. These ring binders are created by bonding laminated printed paper (which can be designed to your specifications) directly onto strong cardboard.

Why You Should Outsource Sales

Posted: 05 Aug 2011 01:43 PM PDT

Outsourcing your sales team has time and time again proven to be incredibly successful for a variety of businesses. Whatever your niche, there will be a team available to suit your needs. However, if you're not sure whether or not outsourcing your sales team is a good idea for your business, then this guide should hopefully help you make your decision.

Marketing Promotional Items

Posted: 05 Aug 2011 01:40 PM PDT

We live in a world that is dominated by marketing and advertisement. Everywhere we go, and everywhere we turn we see advertisements and we are bombarded with them. Advertisement is most likely the most popular form of marketing. The traditions of past marketing usually went with a push approach.

Where Have All the Promos Gone?

Posted: 05 Aug 2011 01:37 PM PDT

It is rare that an economic downturn can actually open up opportunities for small business owners, but that happens to be the case with this latest one. When the economy began to take a tumble, many businesses were forced to shut down.

What Are the Cheapest Promotional Items?

Posted: 05 Aug 2011 01:35 PM PDT

Money is a key motivator for most businessmen. Every businessman knows that it takes the expenditure of money to make money. However, some people see using cheaper promotional items for marketing as the way of getting around this fact.

Get Your Business Listed on the Search Engines

Posted: 05 Aug 2011 01:31 PM PDT

Pay per click is one of the search engine marketing tools that every business should consider and implement in their online marketing strategy. Pay Per Click is a search engine marketing process that allows a business to create short ads that will appear in the major search engines such as Google. The purpose of this article is not to make you an AdWords expert but to make you familiar withe the process of starting and managing a PPC campaign.

Flash Video Player - The Social Aspects of Interactive Video Are Amazing

Posted: 05 Aug 2011 01:28 PM PDT

Interactive video enhances the User's experience by providing more functionality to the viewing experience; interactivity is key - when putting across your message. Bringing TV advantages onto the Webs interactive feature rich stage deepens Customer engagement. We live in a dynamic, visual world, and getting a highly targeted message across can be a real challenge for SMEs. A professionally shot and edited video provides the ultimate engagement mechanism - an interactive experience (highly targeted message) that makes an immediate impact on its audience.

The Potentials of Mobile Marketing in Business

Posted: 05 Aug 2011 01:09 PM PDT

Once implemented properly, the unique mobile marketing approach will be able to offer remarkable success. Being great efficacy in delivering messages to customers has made this marketing method a direct and useful advertising medium that offers an unparalleled publicity for your products and services.

Unique Ways To Promote Your Hair Salon

Posted: 05 Aug 2011 12:59 PM PDT

Looking for new and original promotional ideas for your hair salon? This article suggests five inventive and creative ways to bring in new clients.

Advertising Your Video Production on Television

Posted: 05 Aug 2011 12:52 PM PDT

You have created your video production and you have it uploaded to all of the free video hosting websites and now you want to move on and step it up a notch. You should start looking into television advertising. It is the best way to get people of all audiences to view your video and unlike video hosting websites; people don't have to click on your advertisement to view it.

What to Look for When Purchasing Quality Lanyards

Posted: 05 Aug 2011 12:20 PM PDT

Lanyards are highly effective promotional marketing tools. With a lanyard, one glance is all it takes for a potential client to assess the name, phone number, and logo of your company. This may be all it takes to peak the client's interest.

Mobile Marketing: Eyeballs, Attention, and Conversion With QR Codes

Posted: 05 Aug 2011 11:54 AM PDT

Matthew Berman, mobile marketer, discusses the growth of QR Codes and how they can affect your business. Berman offers explanations, examples, and ideas of how to implement mobile marketing solutions for your business.

Cut Costs And Improve Efficiency With Outsourced Facility Maintenance

Posted: 05 Aug 2011 11:40 AM PDT

Outsourcing facility maintenance tasks is cost-effective. It also allows for more specialized and efficient maintenance solutions.

A/B Test Is a Key to Success!

Posted: 05 Aug 2011 11:40 AM PDT

Marketing your products is like reasoning with teenagers- what works today may not work tomorrow. A 10% discount or two for one sale may perform beautifully in one marketing but not another. Lean the key to A and B product testing.

What The Heck Is Twitter and Why Use It?

Posted: 05 Aug 2011 11:23 AM PDT

The simple premise is you use Twitter to tell people (who follow you) what you are doing at that moment. You only have 140 characters to say it so it has to be short and to the point, but more importantly it has to be relative AND entertaining, or people will stop caring.

Make Money Online Fast Today With These Techniques

Posted: 05 Aug 2011 11:21 AM PDT

So you want to make money online fast? Well so does the rest of the world and its not going to be easy but it is possible! There are many ways out there to make money today.

The Absolute WORST Word to Use When Targeting Young Adults

Posted: 05 Aug 2011 11:19 AM PDT

If you use this exact word even once, you will permanently scare off teens and young adults. This word needs to be banned from any advertising to young adults.

8 Great Ideas for Yogurt Shop Signs

Posted: 05 Aug 2011 10:59 AM PDT

A good marketing strategy for your yogurt shop can be all you need to gain new customers, but knowing how to design effective signs can be difficult. This article lists 8 great sign ideas for a yogurt shop, the best materials, and how to use signs to drive sales.

4 Ways to Make Your Presence Pop

Posted: 05 Aug 2011 10:48 AM PDT

Have you ever stumbled upon a business that just impressed the pants off of you? These folks all have something in common. They have a super-duper brand.

7 Pointers for Running Successful Special Offer Promotions

Posted: 05 Aug 2011 09:59 AM PDT

Special Offers continue to be big news as consumers continue struggling to do more with less. Groupon, KGB Deals and a host of voucher sites remain exceptionally successful. Successfully running Special Offers is challenging with some businesses struggling to cover the financial costs associated. Whilst voucher code sites have taken steps to help the proprietors, understanding the risks and running the right promotions without impacting your business is essential. This article contains a list of pointers that will help you avoid some of the pitfalls.

8 Great Ideas for Gym Signs

Posted: 05 Aug 2011 09:59 AM PDT

A good marketing strategy for your gym or fitness center can be all you need sell your memberships, but knowing how to design effective signs can be difficult. This article lists 8 great sign ideas and how each can help to push sales.

6 Pay Per Click Pitfalls to Avoid

Posted: 05 Aug 2011 09:40 AM PDT

If you are imple-ment-ing your own PPC cam-paigns, here are some com-mon pit-falls to avoid that could poten-tially be cost-ing you money and time. Improp-erly set-ting up your PPC cam-paign ini-tially - set up can be very time costly for a busi-ness. Set-ting up your account and your cam-paigns will be the first thing required to begin your PPC cam-paign and if it is not set up right it will be prob-lem-atic through-out the cam-paign.

When and Why to Apply to the Google Grants Program

Posted: 05 Aug 2011 09:32 AM PDT

If you are a non-profit charitable organization with a 501c3 status, you may be able to obtain a Google Grants account for your organization. For those organizations who are accepted by Google with a Google grant, you can receive up to $10,000 per month in AdWords advertising at no cost. Google supports...

Be Successful At Direct Marketing The E-Mail Way

Posted: 05 Aug 2011 09:23 AM PDT

A successful business these days needs to apply at least some form of direct marketing activity. Here we look at the cheapest option available to you.

Business Marketing Strategies: Create a Category Niche Such As a Dog Lover Hotel

Posted: 05 Aug 2011 09:16 AM PDT

We Americans love our dogs. Our bossman is a dog - AKA Mr. Colin. But did you know that the average pet owner spends $10,377 in their lifetime on dog and cat food?* And the estimated spent by US pet owners was $47.7 billion in 2010 according to the American Pet Products Manufacturing Association.

5 Great Ways To Use Vinyl Banners for Your Health Club

Posted: 05 Aug 2011 08:59 AM PDT

Motivational banners can be just the inspiration your health club needs to attract new members. Find out the top 5 uses for vinyl banners at your health club or fitness center and learn how to motivate members with attractive designs.

Ten Ways to Use Text Messaging for Marketing

Posted: 05 Aug 2011 08:37 AM PDT

In today's marketplace, if you are not using text messaging as part of your marketing plan you are leaving MONEY on the table. You may ask, Why should I use text messaging, I already have a website and do email marketing? That is a fair question. Here's the answer- Open Rates!

Making Money Online: Many Paths to Take

Posted: 05 Aug 2011 08:24 AM PDT

Making money online with a website takes very little investment, but depending what you do, it can be really profitable. From affiliate websites to selling your own product, it requires little experience to make money online, if you just follow a few simple steps.

How to Find Your Client's Marketing Timing Trigger

Posted: 05 Aug 2011 08:12 AM PDT

What is your marketing timing trigger? What does your marketing timing trigger help with? What challenges will you have in finding your clients marketing timing trigger?

5 Great Ways To Use Vinyl Banners for Your Hardware Store

Posted: 05 Aug 2011 07:59 AM PDT

Bold banner designs and great offers on tools and hardware can provide the drive you need to build business. Find out the top 5 uses for vinyl banners at your hardware store and how this bold advertising technique can help to increase business.

Some Tips for Web Design

Posted: 05 Aug 2011 07:56 AM PDT

Candidly, before a website is designed it is necessary to do undertake some level of preparation. As a matter of fact, before making the move to venture into website design, the designer should subscribe to the following tips: Tip 1: It is always necessary to avoid a number of mistakes that most starters make Hence the first tip is to have a draft of the website or the website design. This simple tip has given a lot of people cause to continue to repeat their design over and over again.

Marketing Your Business: Use a Professional Writer

Posted: 05 Aug 2011 07:36 AM PDT

How do you get more customers? Generate more compelling marketing messages. How do you generate more compelling marketing messages? Hire a professional writer.

Free Online Catalog Solutions for Businesses

Posted: 05 Aug 2011 07:27 AM PDT

The web offers a treasure of resources and tools for businesses to help save costs and enhance efficiencies. Free catalog software and catalog apps can be great marketing tools to reach millions of potential customers with no investment at all. They can be easily updated and can enhance online presence that can eventually boost sales. With the growth in use of iPads and iPhones, free catalog apps can help businesses reach this segment in a low cost and effective way.

The Difficulties of Pad Printing on Plastic

Posted: 05 Aug 2011 07:19 AM PDT

Pad Printing is a process, which entails image transfer to three-dimensional material objects. The objects may be made of glass, rubber, wood, plastic or metal.

5 Great Ways To Use Vinyl Banners for Your Flower Shop

Posted: 05 Aug 2011 06:59 AM PDT

Attractive vinyl banners can create the appeal you need to compete and bring business to your flower shop. Find out the 5 best ways to use a banner at your flower shop and how it can help to build your business.

Buzz On - Why You Should Not Be Cynical of IT Buzzwords

Posted: 05 Aug 2011 06:49 AM PDT

If there's one thing computer science students complain about, it's Business and IT buzzwords. For a very fastidious technical person who understands the details and history of things, buzzwords are an absolute perversion. This article sets these nerdy preconceptions free with an analysis of why buzz is so important in business.

Special Promotional Products For National Panini Month

Posted: 05 Aug 2011 06:14 AM PDT

Do you have a favorite panini variety? Panini is a type of sandwich that originated in Italy and is now loved and enjoyed by many people all over the world. This sandwich is so well-loved that there's even a special event dedicated for it. National Panini Month is celebrated in August of every year, wherein the delicious and handy food item is honored. Would you consider giving out panini as official promotional products for this event?

The Top 10 Ways to Ruin Your Business Marketing

Posted: 04 Aug 2011 11:59 PM PDT

Business marketing is one of those necessities of business that seem to cause business owners a lot of resistance, frustration and avoidance. There are many ways to ruin your business marketing. These are the top ten ways you can ruin marketing for your business.

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