Business Branding

Diposkan oleh Zainal Arifain

Business Branding


How to Prepare for a Logo Designer Interview

Posted: 02 Aug 2011 06:36 AM PDT

Job interviews are a frightening experience for everyone. But they are even hard for young logo designers that are not experts with the employment process. Even the ones who have some experience have a hard time with interview questions which are difficult. Hence everyone should be ready for any questions that may come in a logo designer interview.

Tag Line Poetics: For a Rhythmic Slogan, Run the Meter

Posted: 02 Aug 2011 06:03 AM PDT

Consciously or instinctively, copywriters put a lot of effort into arranging words so they have rhythm, and you should too. You don't need fancy hundred-dollar words, just patience in trying lots of different combinations, moving words to different positions and substituting synonyms with a different number of syllables until you arrive your million-dollar gem.

Developing Your Brand Package

Posted: 01 Aug 2011 04:37 PM PDT

Your brand package consists of the tools and resources you use to communicate your image on a continuous basis. The key to its effective application lies in the consistent use of your image package, which includes your business name, tagline and logo.

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