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International Business

Diposkan oleh Zainal Arifain

International Business

How to Use Mobile Marketing for a Company's Benefit

Posted: 10 Aug 2011 02:33 PM PDT

Mobile Marketing strategies are the best opportunity, especially in a down economy, for any business to attract new customers and build loyalty with those existing customers. Special offers for a newly created VIP Club may be just the ticket which will get attention and become a steady strategy which works instantly and statistics prove responses.

Experiential Marketing Campaigns Deconstructed

Posted: 10 Aug 2011 01:44 PM PDT

A look at the subject of experiential marketing and brand experiences. Specifically this article highlights the components of experiential campaigns and how they should be planned.

Exhibition Stand Marketing - Are Your Stand Staff Costing You Sales?

Posted: 10 Aug 2011 01:27 PM PDT

All of the hard work that you and your colleagues did leading up to the trade show in order to make it a success will only pay off if the team who are manning the stand on the day do a good job. This article outlines how you can make sure your staff are up to the job.

Taking You Business's Marketing In Your Own Hands - And Winning

Posted: 10 Aug 2011 01:20 PM PDT

At a time when Washington and Wall Street seem to have little or no connection with Main Street Wall Street seems to do fine no matter how much of the rest of the country is suffering, but it's the rest of the country that matters when it comes to growing the economy. It's more important than ever for you to reach your target market and build a bridge between you and your customers. While those around you are trying to figure out what to do, or are looking at Washington or Wall Street for answers, you can take your business's marketing matters in your own hands - and soar!

Marketing Your Hair Salon Online

Posted: 10 Aug 2011 01:02 PM PDT

Ways to market your hair salon. Including promoting your business online using a website.

Social Media - How Business Can Maximize on Social Media Outreach?

Posted: 10 Aug 2011 01:00 PM PDT

Needless to say that modern marketing is a blend of text book techniques and social media marketing knowledge. Push messages are now becoming history, it's the time to engage your customer and with its phenomenal outreach, social media is the only tool that can help businesses engage with their customers. The challenge for marketing professionals is to learn the logic of using social media effectively!

Marketing Case Study For Group Events: Glamour Cosmetics

Posted: 10 Aug 2011 12:59 PM PDT

This is a marketing case study on the effective use of group events to reach new clientele. It outlines the case of Jennifer Quitman, a consultant for Glamour Cosmetics and covers the details of a new group party campaign, including the results of the campaign in terms of number of clients and increased revenue.

The Coupon Craze

Posted: 10 Aug 2011 12:18 PM PDT

Coupons can be a great way to draw in new business, or a way to destroy your profits. How are you using discount offers?

The Ingredients to Building Repeat Business - Part 2: What Exactly You Need to Do

Posted: 10 Aug 2011 11:28 AM PDT

Now that you have the basics as to why you should create a customer loyalty program in your restaurant/retail/personal services establishment, I want to help you do it. In my previous article, I reviewed with you why you need loyal customers (they make repeat purchases, purchase across product or service lines, give referrals and demonstrate an immunity to the "pull" of the competition) and the kinds of information a loyalty program provides to give your store/venue an edge on the competition (recency, frequency, and monetary value). Now I want to lay out for you the components that make...

How-To Design Window Signs For Your Salon

Posted: 10 Aug 2011 10:59 AM PDT

This article examines how to use window signs to effectively market a salon and dramatically increase revenue. It covers what material and size to order, what the message should say, and how the signage should look.

An E-Pyramid for an E-Strategy

Posted: 10 Aug 2011 10:56 AM PDT

All businesses today realize the importance of the Internet, and we won't dig into that now (goodbye to the 1990's), but the real question here is: Are businesses truly leveraging the opportunities the Internet has to offer to empower their business? The answer, in most cases, is a big NOPE!

How-To Design Vinyl Banners For Your Karate Studio

Posted: 10 Aug 2011 09:59 AM PDT

This article examines how to design vinyl banners to effectively market your karate studio to increase enrollment. It covers what material and size to order, what the message should say, and how the signage should look.

Three Great Marketing Rules You Shouldn't Follow For Social Media

Posted: 10 Aug 2011 09:12 AM PDT

We all know that marketing is towards social media and so should marketing rules. So here are three rules that are great for traditional branding, but that should be altered when working with social media.

How Daily Deals Are Hurting Local Merchants

Posted: 10 Aug 2011 09:06 AM PDT

Daily deals like Groupon and Livingsocial promise local businesses hundreds, even thousands of new customers, exposure, and ROI overnight. Offering deals that typically range from 50% off and up for restaurants, spas, skydiving and everything else you can think of, it seems like a win for everyone involved. A closer look into the logistics of how daily deals operate show a high-risk, low payout investment that leaves less than half of participating businesses going for round two. Meanwhile, companies like Groupon are raking in the revenue, leaving advertisers and businesses wondering, where is all this cash coming from?

Window Signs Case Study: New To You Resale Shop

Posted: 10 Aug 2011 08:59 AM PDT

This is a marketing case study of New To You Resale Shop in Sedona, AZ. After relocating to a larger storefront, New To You experienced a decrease in sales-read the article to learn how the business bounced back after the move!

5 Great Ways To Use Vinyl Banners For Your Non-Profit Organization

Posted: 10 Aug 2011 07:59 AM PDT

Your non-profit organization revolves awareness for your cause. Don't be left out of your community. Find out how to make your organization stand out with the 5 best uses for vinyl banners.

Internet Marketing For Small Business Does Work

Posted: 10 Aug 2011 07:26 AM PDT

The internet has brought about exciting times for business and internet marketing for small business is actually big business for the small business sector. While large corporations are using the internet for marketing the ROI for small businesses is much higher.

5 Great Ways To Use Vinyl Banners For Your Music Store

Posted: 10 Aug 2011 06:59 AM PDT

Use your niche market to be the best place for everything music. Find out the 5 best uses for advertising banners for your music store and set your business above the rest.

Marketing Your Service Business - Four Basics You Must Understand Before You Start To Market

Posted: 09 Aug 2011 11:59 PM PDT

If you are new to marketing your services, you may not have a clear idea of the basic requirements to succeed. You've started your service business, and might feel a little intimidated by the ebb and flow of business. This is not unusual, but often is unnecessary. There are some basics that every service business owner needs to understand before they start to market their services. This is what you need to know.
di 11:30 PM

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