Magazine business plan: Store business plan part 1

Growth of the domestic market of food retailing someone in this case promises a quick final one in this case argues that now rise forever. In the current situation there is little way to invest in tekuschiya # but sector funds, taking its place among the variety of different grocery stores.

The retail market is almost dimensionless. This means that now is 100% he was not satisfied with any life. Consider the market more developed countries, where in the capacity of the retail is much much bigger than about us. For example, Italian. It is permissible to mention that in the impressive size of the cities pent-up demand 30-40% of the total turnover of retail stores. The domestic market is saturated does not immediately at least 70%. As well as the main "engine" of this eternal process - revenue growth of Aboriginal people.

And again, one phenomenon that has experienced most of the western countries as well which will likely have to go as well as us. In many European countries - Italy, Germany, Great Britain - starting with the 70-ies are actively developing new large formats: discounters, supermarkets, cahs & carry and etc. Also, in each of these countries about Aboriginal early years and then they become a sharp surge of interest in innovation. In nastoyaschiya # but the period of small shops and stalls have experienced hard times, only 10 percent-ty of them and completely ruined. Then passions abated, consumers back again in the next to the house small shops, is gradually distributed among all existing formats.

If we continue to examine the problem together with the territorial point of view, in this case, for example, in Italy, all of the events unfolding in the northern elements in the country, just not touching the south. It seems that in this way will happen and also in Russia. Studies of domestic specialists, for example, exactly the Krasnodar Territory and Rostov Region, showed that currently interested people accustomed to saunter into the traditionally affluent southern market, however in this case, any supermarket can not.

Conclusions.
1. The Russian market has once again relatively empty, so expect it soon as well as unconditional capture hypermarkets, to put it mildly, a bit premature.

2. The domestic market is so ethnically and economically varied in different regions, namely to act in any such case projections relating to the country as a whole, is fundamentally wrong.

3. The experience of many European countries shows that it is in any developed country, no of course not 100 - or 90 - or even if 50% of the suppression of small shops large networks.

So, the scope for choice about investor there.
With an average profit margin during the modern food retailers is 23-25%. Minimum total initial investment, no doubt, depends on the format. Before an investor who decided to invest in this area face difficult choices: either to join the expansion of large networks as well as intensify to develop their own new business exactly the franchise of one of them (especially since such "portfolio" of proposals on the market immediately bit), or risk organize work on their own.

Large independent network projects with investment amount of $ 10.8 million pay off for 5-6 years. If, of course, well and wisely to build a business process. Opening exactly the franchise's own regional network of shops Pyatyorochka will cost 3-5 million dollars for the sake of order data denyuzhku returned, it will take 3,5 years. Franchising offers other "networkers" precisely the opening of individual stores require a smaller (250-700 thousand dollars) costs. They also recovered Speshnev (speed record belongs to one of the supermarkets "Crossroads" - 1 year). Opening a small shop near the house would cost on the cheap. Still, the lower threshold of investment in the capital sector food companies experts say 50 thousand dollars

Classification formats
Classifications, a huge amount. For example, the Merchant's Building Kopeyka, recently actively developing franchise mood, uses the following concepts. The most largest number of "cents" works in the format "supermarket" (that way it is called in the company). In the press, he is often referred to as "soft discounter. Floor space of the store - about 700 square meters. m. In parallel with him 2 years back there was a project format "super-department store." Immediate Action is 4-D of the store, the area of each - not less than 2000 square meters. m. More significantly expanded group nonfud "- food and related products.