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International Business

Diposkan oleh Zainal Arifain

International Business

Using 1300 Numbers to Measure Marketing Success

Posted: 26 Jul 2011 02:25 PM PDT

If the only thing you're using your 1300 number or 1800 number for is to answering incoming calls, you're missing out! One of the major benefits of these numbers is their powerful in-built reporting options. Call details such as who is calling, when they're calling, where they're calling from, and the length of each call can help you to measure the success of your different marketing campaigns and channels.

How-To Solve Common Window Sign Problems

Posted: 26 Jul 2011 02:23 PM PDT

Find out the most-common customer problems after purchasing a window sign so that you can prevent them from happening to you. Learn what to look for, who to ask for permission to display signage, and how to install and remove so your new sign so that installation runs smoothly.

How-To Care for Vinyl Banners

Posted: 26 Jul 2011 02:23 PM PDT

Vinyl banners are an inexpensive but highly successful form of advertising. Although inexpensive you want to ensure your dollars are well-spent and you can continue to reap the benefits of your signage. Find out how to care for a vinyl banner and continue to gain from your investment.

How-To Clean a Car With Car Signs

Posted: 26 Jul 2011 02:23 PM PDT

Cleaning and maintenance of a vehicle that displays car signs is crucial to keep the signs easy-to-read and ensure that they will last a long time. This article explains how to clean the vehicle before installing and after installing car signs.

How-To Avoid Common Car Sign Mistakes

Posted: 26 Jul 2011 02:22 PM PDT

This article identifies some of the most-frequent mistakes customers make when ordering car signs. The intention is for prospective car sign customers to read the article and not make these mistakes when placing their order.

Car Decal FAQs

Posted: 26 Jul 2011 02:22 PM PDT

There are often lots of questions when ordering a new product. If this is your first time ordering car decals, read through this article to get a thorough understanding of the frequently-asked questions, as well as an answer to each of them.

Tips for Designing a Great Window Sign

Posted: 26 Jul 2011 02:18 PM PDT

Learn how to design a window sign for your retail business by following these techniques and simple recommendations. You don't have to be a professional designer to design a great window sign, but knowing how to think like one will help you create a sign which makes an impression.

How-To Design Vinyl Banners for Your Cleaning Company

Posted: 26 Jul 2011 02:17 PM PDT

This article examines how to design vinyl banners to effectively market a cleaning company for the best customer impact. It covers what material and size to order, what the message should say, and how the signage should look.

Tips for Designing Car Graphics

Posted: 26 Jul 2011 02:17 PM PDT

This article is an overview of how to design a full-size car graphic or car wrap. It gives great tips such as purchasing renderings of your vehicle to help make the design process as easy as possible.

How-To Design a Car Sign That Makes an Impact

Posted: 26 Jul 2011 02:17 PM PDT

This article covers the basics of car sign design, spotlighting a variety of materials and what kind of designs work best on each one. The goal of the article is to convey that designing an effective car sign is an easy process if you think it through.

Car Window Decals: How-To Design and Order the Perfect Piece

Posted: 26 Jul 2011 02:17 PM PDT

Since many car sign customers have problems designing and ordering decals for their vehicle's rear window, this article was written to explain the process. It covers how to measure the window, design the decal, and place an order.

Marketing Speaks to Get Your Customers Listening

Posted: 26 Jul 2011 02:11 PM PDT

Your business exists on a particular street in a particular spot. Like your neighbors, you want more business. Resources are limited, budgets are tight and so is your time.

Top 10 Ways to Promote Your Creative Business

Posted: 26 Jul 2011 02:11 PM PDT

When it comes to promoting what your art, photography, writing, or design work, there are a lot of different ways to showcase your talents and bring in business. Of course, you want to work smarter - not harder. So here are ten of the most effective things that you can do promote your creative business.

Why PVC Labels Are The Best Choice For Outdoor Gear?

Posted: 26 Jul 2011 02:02 PM PDT

PVC labels are used on a variety of products ranging from jeans to accessories to footwear, however, they are a specially good fit for products or accessories that are meant to be used outdoors. Some advantages of using PVC labels for outdoor gear are durability and the ability to withstand the harshest weather conditions.

Unique Ways To Promote Your Tanning Salon

Posted: 26 Jul 2011 01:59 PM PDT

Learn fun, unique ideas that can be used by your tanning business to reach new clients and retain current ones. These tactics will stand out from the competition and make your salon the place to tan!

Creative Ideas to Form a Successful B2B Telemarketing Campaign

Posted: 26 Jul 2011 01:31 PM PDT

There is not a single path that can be chosen for the success of a b2b telemarketing campaign. This article contains some of the many and bright ideas business owners can incorporate into such a campaign.

Branding 101: Why Your Brand Needs To Be Brilliant! Part 1

Posted: 26 Jul 2011 01:17 PM PDT

Many business owners manage to leave the idea of a "brand" to the big companies. Giving very little consideration to your brand is a huge mistake. The branding of your business should be first and every following consideration, and decision should be made based upon that branding scheme. Branding should be apparent in all your marketing, advertising, design, website design, and customer service. You don't need a "product" per se to have a brand. You are the brand, the company is the brand!

How-To Market Your Tanning Salon

Posted: 26 Jul 2011 12:59 PM PDT

Here are five guidelines that will help tanning salon owners market their salon effectively. Although marketing is an ever-changing industry, these instructions will ensure that your salon is on the right track to being successful.

The Power, and Danger, of Your Database

Posted: 26 Jul 2011 12:51 PM PDT

One of my clients is a land developer in an executive lake front community. The homes are $750,000 - $1.5 million dollar custom built beauties. We were brought in to "be" their marketing department.

Return on Marketing Investment (ROMI)

Posted: 26 Jul 2011 12:32 PM PDT

Business magazines and websites are abuzz with news about the value of marketing mix modeling as a way to help companies maximize returns on their marketing investments (ROMI). Despite the currency of this topic in the media, the concepts and tools of marketing mix modeling date back at least 30 to 40 years. The topic is of growing interest partly because of the corporate world's interest in growing top line revenue.

Retail Therapy - What The Marketers Really Think About The Older Woman!

Posted: 26 Jul 2011 12:10 PM PDT

Retail therapy is all about leaving the cares of the world behind and shopping for something nice - just for the heck of it! So how come there's some nasty undertones creeping into the marketing world - especially in regards to catering to older women? To find out about retail therapy - what the marketers really think about the older woman, keep reading!

Technical Events Information

Posted: 26 Jul 2011 12:09 PM PDT

Being in the industry, one requires being aware of the current trends, the practices in vogue. But given the work pressure, the responsibilities, is it really possible to meet that requirement? The solution lays just few clicks away.

How Much Should I Spend to Attract a New Patient or Client?

Posted: 26 Jul 2011 12:02 PM PDT

If your average case were $1,000, would you spend $25 to get one? How about $100? $200? $400? $800? Everyone's got a different top number and it's important to know yours so you can determine exactly how much you're willing to spend to attract one new patient or client.

7 Things to Know Before Using a QR Code

Posted: 26 Jul 2011 11:34 AM PDT

Should you jump on the QR Code craze? Possibly, but here are a few things to consider before plastering them all over your marketing materials.

Tips on Promoting Your Business With Online Banners

Posted: 26 Jul 2011 10:34 AM PDT

Creating an online presence requires the best strategies that will attract as many potential clients as possible. Banner advertising is one form of advertising that is highly regarded since it plays two roles, generates traffic, which plays an important role in building your advertising list and attracting potential clients, and it is a very effective tool for building your brand.

Adding Pizazz To Double-Sided Business Cards

Posted: 26 Jul 2011 08:10 AM PDT

In today's highly digital world, businesses are coming up with creative and interesting approach to draw in new customers. They are willing to spend a huge amount of money just to come up with interesting marketing materials. The problem is not everyone have enough money to come up with a decent marketing plan.

Why Practical Promotional Products Are a Good Choice

Posted: 26 Jul 2011 07:58 AM PDT

Promotional products are a well established and powerful marketing tool. The practice of giving gifts to potential customers has a history in promoting brands and services that spans over decades or even centuries. The principle lying behind the success of promotional products is the psychological rule of reciprocity.

The Quest for the Elusive Page One

Posted: 26 Jul 2011 07:40 AM PDT

Every small business owner who comes to us for help with their web design project says the same thing. After the site is built, will it be on page one of Google? I hate that simple question because the answer is never simple.

Why Customer Referral Programs Make Marketing Sense

Posted: 26 Jul 2011 07:26 AM PDT

Spending money on different forms of advertising is, for the most part, a bit of a gamble. Even if you have done your research and know you are reaching your target market, there are still no guarantees that prospects will buy from you. You create and pay for the adverts upfront, long before you see the possibility of customers bringing you a return on your investment. But referral programs turn all of that on its head. What if you only had to pay for marketing after the referred customers had already bought from you?

Ways To Perk Up The Look Of Your Business Cards

Posted: 26 Jul 2011 06:05 AM PDT

Among the most economical and effective marketing materials today are the business cards. They are flexible and offer a variety of marketing techniques for different situations. Because they are small, they can be brought anywhere and they do not cost a lot to produce.

Hey Product Manager, Care For Some Risk?

Posted: 26 Jul 2011 06:04 AM PDT

Every product that you are put in charge of developing comes with an unwelcome addition - risk. It turns out that there is something very important that very few of us have been doing - calculating how much risk a new product has and what it's going to cost us.

Marketing Your Service Business - How to Stand Out Among Service Providers

Posted: 25 Jul 2011 11:59 PM PDT

When you're operating a service business, it's always a challenge to figure out how to stand out amongst competitors. It is critical that you must distinguish your business from others like yours, and to develop a reputation for delivering something different. If there's nothing outstanding about your business, your business won't get noticed, and you'll have difficult marketing and sales cycles. Put in some time to figure out what makes your business distinctive and how to use that in your marketing writing and your sales will skyrocket.
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